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New Collab Brings Shopify DTC Brands to Target.com

New Collab Brings Shopify DTC Brands to Target.com

Target has announced a new partnership that will bring a select number of Shopify sellers to Target Plus, the retailer’s third-party marketplace, including True Classic and Caden Lane. U.S.-based direct-to-consumer (DTC) brands selling on Shopify merchants can...
Rokt to Acquire AfterSell to Expand SMB Offering

Rokt to Acquire AfterSell to Expand SMB Offering

Rokt, an ecommerce technology company that uses artificial intelligence (AI) to personalize checkout experiences, is acquiring AfterSell, a solution that powers ecommerce cross-sells and upsells. Because AfterSell is a Shopify and Shopify Plus partner, the purchase...