by Alicia Esposito | Oct 15, 2024 | News
Kirstie Wang started her stationary, accessory and gift brand, A Jar of Pickles, when she was in her last year of college. At that point, it wasn’t even a side hustle; “hobby” would be a more appropriate word, in her opinion. But it was after she graduated and was a...
by Alicia Esposito | May 20, 2024 | News
Social commerce, the method of exploring, selling, promoting, and purchasing products or services via social media, is quickly revolutionizing traditional ecommerce. From finding and researching products to directly purchasing them, the entire shopping experience can...
by Alicia Esposito | Sep 20, 2023 | News
Your business’s social media content calendar can be created on a daily, weekly, monthly or even annual basis. It’s helpful to create an advanced, strategic view to set content intentions ahead of time. Having a calendar also helps you avoid last minute content...
by Alicia Esposito | Aug 28, 2023 | News
In this new world of social media, your audience is clamoring for content that is entertaining and engaging. That means you need to build a social media strategy that combines photos, videos and the written word to effectively tell the story behind your business....
