by Alicia Esposito | Oct 16, 2024 | News
This article was previously published on Retail TouchPoints. Humans are visual creatures; it’s a biological trait developed way back when we all still lived in caves. The world has changed a bit since then, with things like electricity, grocery stores and the...
by Alicia Esposito | Feb 22, 2024 | News
Social platforms like Instagram and TikTok are driven by images and video. In an ideal scenario, you’ll have a social media marketer or digital marketing lead on hand to create unique branded content for your business accounts. However, to keep pace with posting...
by Alicia Esposito | Sep 20, 2023 | News
Your business’s social media content calendar can be created on a daily, weekly, monthly or even annual basis. It’s helpful to create an advanced, strategic view to set content intentions ahead of time. Having a calendar also helps you avoid last minute content...
by Alicia Esposito | Aug 28, 2023 | News
In this new world of social media, your audience is clamoring for content that is entertaining and engaging. That means you need to build a social media strategy that combines photos, videos and the written word to effectively tell the story behind your business....
